Top Travel & Luggage Shopify Stores
Analyze the tech stack, themes, and marketing strategies of the world's leading travel & luggage brands.
Stores
11
Products
14,316
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Stoney Clover Lane
🇺🇸stoneycloverlane.com
Stoney Clover Lane is a direct-to-consumer fashion brand specializing in personalized bags and travel accessories. The store utilizes a robust marketing stack with Klaviyo and Attentive, and employs Nosto for personalization. It is built on a custom Shopify theme with extensive app integrations.
Calpak
🇺🇸calpaktravel.com
CALPAK is a travel gear brand specializing in luggage, backpacks, and accessories. The Shopify store utilizes an enterprise-level tech stack including Klaviyo and Attentive for marketing, Yotpo for reviews and loyalty, and Gorgias for customer support. It's built on a custom theme and leverages advanced tracking pixels like Google Analytics 4 and Northbeam.
Hollandkaart
hollandkaart.nl
Hollandkaart is a leading online retailer specializing in maps, atlases, and travel guides for the Netherlands and Europe. With 200K-1M monthly visitors and 2M Instagram followers, they operate on Shopify Plus with advanced tracking through Shopify Web Pixel and Pinterest Tag. Their store leverages various apps and enterprise-level optimization to serve travel enthusiasts.
Travel & Luggage Industry Report
Data from 11 stores
Theme Distribution
Key Trends
Premium themes lead. Travel & Luggage stores on Shopify favor premium themes for unique brand differentiation. Popular options include Dawn, Debut, Prestige, Release, Shapes, Split, Palo Alto, Envy, Impact, Focal, Symmetry, Showcase, Shiro, Empire, Impulse, Cornerstone, Blockshop, Broadcast, Stretch, Spark, Fabric, Horizon, Zest, Pipeline, Vantage, Ride, Turbo, Flex, Superstore, Canopy, Enterprise, Motion, Expanse, Warehouse, Brooklyn, Minimal, Narrative, Simple, Supply, Venture, Boundless, Minimog - OS 2.0, Ella, Wokiee, Stiletto, Reformation, Fashionopolism, Combine, Refresh, Colorblock, Sense, Craft, Publisher, Crave, Studio, Trade, Taste, Pitch, Atelier, Origin, Essence, Swipe, Modular, District, Pursuit, Luxe, Sunrise, Ignite, Capital, Ascent, Sahara, Eurus, Volume, Starlite, ShowTime, Concept, Electro, Master, Icon, Be Yours, Xtra, Mr Parker and Expression.
4 apps on average. The typical travel & luggage store uses 4 apps, with email marketing (Shop Pay) and review platforms being nearly universal among high-performers.
Mobile-first is essential. The majority of traffic to travel & luggage stores comes from mobile devices, driving adoption of accelerated checkout options like Shop Pay.
Common Tech Stack
Top Countries
Store Scale Distribution
Enterprise
>1M monthly visits
Mid-Market
100K - 1M visits
Growth Stage
<100K visits
Frequently Asked Questions
Common questions about travel & luggage stores on Shopify
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