Meta Pixel

Meta Pixel

Facebook & Instagram advertising and conversion tracking

Category: Social Adsβ€’Detected on: 1,308+ Storesβ€’Adoption: 69% of stores

Top Brands using Meta Pixel

Showing the top 24 detected brands out of 1,308.

Buykud logo

Buykud

🌍buykud.com

Buykud is a leading online retailer specializing in minimalist phone cases, watch bands, and tech accessories, attracting 1M-5M monthly visitors. Founded in 2014 and built on Shopify Plus, Buykud leverages a robust tech stack including Loox Reviews, Omnisend, and Smile.io Loyalty, enhanced by comprehensive tracking via Google Analytics 4, Meta Pixel, and Google Tag Manager.

100k Visits
Loox logo
Omnisend logo
Swym Wishlist logo
Billabong logo

Billabong

πŸ‡¦πŸ‡Ίbillabong.com

Billabong is a leading surf-inspired apparel and accessories brand for men, women, and youth, attracting 5M-20M monthly visitors. Founded in 1973 on the Gold Coast, Australia, their Shopify Plus store utilizes Gorgias Chat for customer support, Swym Wishlist for enhanced shopping, and Yotpo Loyalty to reward customers. They leverage a robust tracking setup with Meta Pixel, Google Analytics 4, Google Ads, and Google Tag Manager.

500k Visits
Gorgias Chat logo
Swym Wishlist logo
Riskified logo
Refy logo

Refy

πŸ‡¬πŸ‡§refybeauty.com

Refy is a rapidly growing beauty brand offering vegan and cruelty-free makeup and skincare for a minimalist routine, attracting 5M-20M monthly visitors. Built on Shopify Plus, Refy leverages a robust tech stack including Klaviyo for email marketing, Gorgias for customer support, and Yotpo for reviews and loyalty programs. Their sophisticated tracking setup includes Meta Pixel, TikTok Pixel, and Google Analytics 4.

500k Visits
Yotpo Reviews logo
Klaviyo logo
Gorgias Chat logo
Monic Fly Lines logo

Monic Fly Lines

πŸ‡ΊπŸ‡Έmonic.com

Monic Fly Lines is a high-performance fly fishing gear retailer with 200K-1M monthly visitors. Their Shopify Plus store leverages enterprise tools including Judge.me Reviews, Privy, Mailchimp, and Shop Pay, with advanced tracking via Google Analytics 4, Google Tag Manager, and Google Ads. The brand maintains a massive 13.4M Instagram following, showcasing their industry leadership.

200K-1M Visits
Judge.me logo
Privy logo
Mailchimp logo
Stoney Clover Lane logo

Stoney Clover Lane

πŸ‡ΊπŸ‡Έstoneycloverlane.com

Stoney Clover Lane is a direct-to-consumer fashion brand specializing in personalized bags and travel accessories. The store utilizes a robust marketing stack with Klaviyo and Attentive, and employs Nosto for personalization. It is built on a custom Shopify theme with extensive app integrations.

500k Visits
Klaviyo logo
Attentive logo
Gorgias Chat logo
ICON. AMSTERDAM logo

ICON. AMSTERDAM

πŸ‡³πŸ‡±icon-amsterdam.com

ICON. AMSTERDAM is a contemporary fashion brand offering minimalist, high-quality basics for men and women. With 200K-1M monthly visitors and 578k Instagram followers, they operate on Shopify Plus with a sophisticated tech stack including Klaviyo for email marketing, Gorgias Chat for support, and multi-platform tracking via Meta Pixel, TikTok Pixel, Pinterest Tag, Snapchat Pixel, and Google Analytics 4.

500k Visits
Klaviyo logo
Gorgias Chat logo
Shop Pay logo
260 Sample Sale logo

260 Sample Sale

πŸ‡ΊπŸ‡Έ260samplesale.com

260 Sample Sale is a designer fashion sample sale retailer offering past-season items at up to 80% off. With 200K-1M monthly visitors and 577k Instagram followers, they operate on Shopify Plus with a robust tech stack including Yotpo Reviews, Shop Pay, Yotpo Loyalty, and Tapcart. Their enterprise-level setup features Meta Pixel, Google Analytics 4, Google Ads, and Google Tag Manager for comprehensive tracking and optimization.

500k Visits
Yotpo Reviews logo
Shop Pay logo
Yotpo Loyalty logo
Electro Threads logo

Electro Threads

πŸ‡ΊπŸ‡Έelectrothreads.com

Electro Threads is a popular online fashion retailer specializing in graphic t-shirts, hoodies, and accessories with pop culture, sci-fi, and humorous designs. Attracting 1M-5M monthly visitors and boasting over 300k Instagram followers, Electro Threads leverages Shopify Plus and a robust tech stack including Yotpo Reviews, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4 and Google Tag Manager. They also offer flexible payment options with Afterpay and Shop Pay.

500k Visits
Yotpo Reviews logo
Judge.me logo
Klaviyo logo
Hill House Home logo

Hill House Home

πŸ‡ΊπŸ‡Έhillhousehome.com

Hill House Home is a fashion brand with an estimated 750k monthly visitors. The store uses a custom theme and advanced tech stack including Klaviyo, Dynamic Yield, and Google Tag Manager for enterprise-level tracking and personalization.

500k Visits
Klaviyo logo
Wishlist King logo
Dynamic Yield logo
branch logo

branch

πŸ‡ΊπŸ‡Έbranchfurniture.com

Branch is a Shopify store with an estimated 750k monthly visitors, specializing in ergonomic office furniture. It utilizes a custom theme and integrates marketing platforms like Klaviyo and Attentive, supported by a comprehensive analytics stack including Google Analytics 4 and Meta Pixel.

500k Visits
Klaviyo logo
Attentive logo
Shop Pay logo
Nugget logo

Nugget

πŸ‡ΊπŸ‡Έnuggetcomfort.com

Nugget is a modular couch and play couch brand for kids and families, attracting 50K-200K monthly visitors. Their Shopify Plus store leverages a custom theme with Klaviyo for email marketing, Gladly for customer support, and comprehensive tracking via Meta Pixel, TikTok Pixel, and Google Analytics. With 572k Instagram followers, Nugget showcases enterprise-level optimization for the home & garden category.

100k Visits
Klaviyo logo
Gladly logo
Shop Pay logo
BΓ©is logo

BΓ©is

πŸ‡ΊπŸ‡Έbeistravel.com

BÉIS Travel is a direct-to-consumer brand selling luggage, bags, and travel accessories. The Shopify store attracts an estimated 3 million monthly visitors and utilizes a robust tech stack including Yotpo for reviews and loyalty, Klaviyo for email marketing, and Nosto for personalization.

500k Visits
Yotpo Reviews logo
Klaviyo logo
Attentive logo
Moana Bikini - Designer Bikinis & Swimwear - North America logo

Moana Bikini - Designer Bikinis & Swimwear - North America

πŸ‡¦πŸ‡Ίmoanabikini.com

Moana Bikini is a designer swimwear brand for women in North America with 200K-1M monthly visitors. Built on Shopify Plus with a custom theme, they leverage enterprise tools including Okendo Reviews, Klaviyo for email marketing, Gorgias Chat for support, and comprehensive tracking via Meta Pixel, Google Analytics, and FullStory. Their 572k Instagram following showcases strong social presence.

500k Visits
Okendo Reviews logo
Klaviyo logo
Gorgias Chat logo
Sanzo logo

Sanzo

πŸ‡ΊπŸ‡Έdrinksanzo.com

Sanzo is an Asian-inspired beverage brand with an estimated 350k monthly visitors. The store utilizes a robust marketing stack including Klaviyo, Rebuy, and Postscript SMS, supported by 8 tracking pixels for comprehensive analytics.

100k Visits
Yotpo Reviews logo
Junip logo
Klaviyo logo
Needed logo

Needed

πŸ‡ΊπŸ‡Έthisisneeded.com

Needed is a specialized health brand for fertility, pregnancy, and postpartum nutrition. The Shopify store uses Klaviyo for email marketing and Gorgias Chat for customer support, with an estimated 750k monthly visitors.

500k Visits
Klaviyo logo
Gorgias Chat logo
Shop Pay logo
A Pup Above logo

A Pup Above

πŸ‡ΊπŸ‡Έapupabove.com

A Pup Above is a premium pet food brand selling fresh, human-grade dog food cooked sous vide. The store is powered by Shopify's Debut theme and leverages a sophisticated marketing stack including Klaviyo, Attentive, and Postscript for customer engagement. It tracks performance with a robust set of 6 pixels, including Meta, GA4, and Hotjar.

25k Visits
Klaviyo logo
Attentive logo
Shop Pay logo
Laird Superfood logo

Laird Superfood

πŸ‡ΊπŸ‡Έlairdsuperfood.com

Laird Superfood is a direct-to-consumer brand offering plant-based superfoods and coffee. Estimated monthly traffic is 750k visitors. The store uses a robust tech stack including Klaviyo for email, Yotpo for reviews, and 12 tracked pixels for advanced marketing attribution.

500k Visits
Yotpo Reviews logo
Klaviyo logo
Superfiliate logo
Pharmazone logo

Pharmazone

pharmazone.com

Pharmazone is a leading online pharmacy and health & wellness retailer, offering a vast selection of pharmaceuticals, health products, and personal care items. With 1M-5M monthly visitors and a strong social presence (423k+ Instagram followers), Pharmazone leverages Shopify Plus and key apps like Klaviyo for email marketing and Ryviu for reviews to deliver a seamless customer experience. Their robust tracking setup includes Meta Pixel, Snapchat Pixel, and Google Analytics 4.

100k Visits
Klaviyo logo
Swym Wishlist logo
Ryviu logo
Redline Society logo

Redline Society

redlinesociety.com

Redline Society is a high-performance automotive parts retailer serving racing and street performance enthusiasts since 2013. With 200K-1M monthly visitors and 569k Instagram followers, they operate on Shopify Plus with a sophisticated tech stack including Klaviyo for email marketing, Postscript SMS for text campaigns, and OptiMonk for conversion optimization. Their enterprise-level tracking setup includes Meta Pixel, TikTok Pixel, Reddit Pixel, Google Analytics 4, and Hotjar for comprehensive customer insights.

500k Visits
Klaviyo logo
Postscript SMS logo
The Grand Trunk logo

The Grand Trunk

πŸ‡ΊπŸ‡Έthegrandtrunkus.com

The Grand Trunk is a premium outdoor and adventure gear retailer with 200K-1M monthly visitors. Their Shopify Plus store leverages enterprise tools including Klaviyo for email marketing, Meta Pixel and Google Analytics for tracking, and Shop Pay for seamless checkout. With 568k Instagram followers, they've built a strong presence in the outdoor enthusiast community.

500k Visits
Klaviyo logo
Mailchimp logo
Shop Pay logo
Americana Pipedream Apparel logo

Americana Pipedream Apparel

πŸ‡ΊπŸ‡Έamericanapipedream.com

Americana Pipedream Apparel is a vintage-inspired fashion brand with 50K-200K monthly visitors, offering retro American graphics and themes. Their Shopify Plus store leverages Judge.me Reviews, Seal Subscriptions, and Shop Pay, with advanced tracking via Meta Pixel, Google Analytics 4, and Google Tag Manager.

100k Visits
Judge.me logo
Seal Subscriptions logo
Shop Pay logo
Sofyee logo

Sofyee

πŸ‡©πŸ‡ͺsofyee.com

Sofyee is an affordable fashion jewelry retailer offering earrings, necklaces, and rings. With 1M-5M monthly visitors, Sofyee leverages Shopify Plus and a tech stack including Judge.me Reviews, Privy, and Google Tag Manager for enhanced user experience and data-driven marketing. Their tracking setup includes Google Analytics 4, Universal Analytics, Shopify Web Pixel, Meta Pixel, and Google Tag Manager.

25k Visits
Judge.me logo
Privy logo
LimeSpot logo
Highheels logo

Highheels

πŸ‡¦πŸ‡Ίhighheels.com.au

Highheels.com.au is a leading Australian online retailer specializing in women's high heels, offering a curated selection of stilettos, pumps, and block heels. With 1M-5M monthly visitors and a strong Instagram presence of 10k+ followers, they leverage Shopify Plus and a tech stack including Omnisend, Mailchimp, and advanced tracking via Meta, TikTok, and Google pixels for optimal performance and customer engagement.

100k Visits
Omnisend logo
Mailchimp logo
Smile.io Loyalty logo
JK Attire logo

JK Attire

πŸ‡¬πŸ‡§jkattire.co.uk

JK Attire is a contemporary women's fashion retailer offering everyday clothing and accessories. With 5M-20M monthly visitors and 2M Instagram followers, JK Attire leverages Shopify Plus for its enterprise-level e-commerce platform. They utilize Klaviyo for email marketing and employ Meta, TikTok, Pinterest, Snapchat Pixels, and Google Analytics 4 for comprehensive tracking and analytics.

10M Visits
Klaviyo logo

Meta Pixel Insights

Usage statistics across 1,308+ stores

Updated Jul 2026

Stores by Scale

Enterprise
11%
Mid-Market
83%
Growth
7%

What It Tracks

Conversion TrackingRetargetingLookalike AudiencesCustom EventsDynamic AdsROAS Measurement

About Meta Pixel

Meta Pixel (formerly Facebook Pixel) is the cornerstone of Facebook and Instagram advertising, enabling precise audience targeting and conversion tracking. When installed on your Shopify store, it captures valuable data about visitor behavior including page views, add-to-carts, purchases, and custom events. This data powers Meta's machine learning algorithms to optimize ad delivery and find high-value customers similar to your existing buyers. The pixel enables powerful retargeting campaigns, allowing you to re-engage visitors who didn't complete their purchase. It also provides crucial conversion data for measuring ROAS (Return on Ad Spend) and optimizing campaign performance. For Shopify stores, Meta Pixel integration is essential for running effective campaigns on Facebook, Instagram, and the Meta Audience Network.

Official links:View Documentation

Frequently Asked Questions

Common questions about Meta Pixel

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